Most "best CRM for law firms" content is written by the CRM companies themselves. That's not a knock — it's just not independent. Neutral Ground is built by someone who spent years on the other side of that table, selling enterprise legal CRM software directly into firms with dedicated procurement teams and technology budgets most small firms never see.
Small and mid-size firms don't get that same attention — not because they don't matter, but because most vendors can't afford to sell to them one at a time. That's exactly the gap this fills.